Our team

Viktoria Valdimarsdóttir,

founder re: 2017

Viktoria has over three decades of experience focusing on international marketing and business development, as well as corporate social responsibility with organisations in Iceland and Luxembourg.

Viktoria teaches Sustainability Reporting at the University of Luxembourg. She has helped companies integrate and implement social responsibility as part of their strategy and has held several lectures and trainings about ESG/CSR, including responsible investments.

Viktoria holds a BS in economics (Cand.Oecon) from the University of Iceland and a Masters degree in entrepreneurship and innovation, as well as a certificate in sustainable development and social innovation from the University of Luxembourg.

Árni Alvar Arason,

partner re: 2019

Árni has over two decades of experience in business development and operations throughout 

Europe and Asia.


For the past 23 years, Árni has worked in different top management positions in the medical device industry at Össur hf., both in Europe and Asia. 

Árni has a Masters degree in Micro Economics/ Dipl. Kaufmann from the University Trier in Germany and Diploma in Digital Management from Hyper Island in Singapore.

Board of advisors





MBA, Ph.D., Professor

University of Iceland



MBA, Ph.D., Professor

University of Iceland




United Nations Association of Iceland

Björgólfur Thorsteinsson


Venture Capital and Private Equity

Our partners

We partner with  experts,

data platform providers,

communication agencies and sustainability associations

Our memberships

We have different Membership Association with the following firms.

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